Erifili Gounari is a 24 year old entrepreneur, writer, and photographer.
She is the Founder and CEO of The Z Link, a global social media agency that connects brands to Gen Z by making marketing more human and community-driven. They have worked with brands such as Deloitte, IKEA, Hearst, and more, on Gen Z-focused marketing campaigns and market research.
Through The Z Link, Erifili created one of the largest online Gen Z communities with 18,000+ members, as well as The Digital Native, a trusted publication deconstructing internet trends and culture.
As an active voice on Gen Z trends, marketing, and culture, Erifili has been featured on Forbes 30 Under 30, as well as publications like Wall Street Journal, Inc, NBC, Fast Company, Insider, and Digiday. For press and public speaking enquiries, check out this page.
Always driven by a passion for learning and the written word, Erifili also co-hosts the Espresso Epilogues podcast.
